Transforming Care for Cancer Patients

Transforming Care for Cancer Patients

A global anthem film for NeoGenomics, highlighting their dedication to reshaping cancer testing and patient care.

services

Brand Anthem, Live Action

client

NeoGenomics

year

2025

World-renowned for cancer testing and research, NeoGenomics is reshaping patient care. Filmed globally, this anthem highlights their dedication to tackling cancer's toughest challenges and their transformative impact on the field.

Purple Flower
Purple Flower

The Brief

NeoGenomics needed a brand anthem that communicated the scale and impact of their work in cancer diagnostics — something that went beyond corporate messaging to connect emotionally with patients, clinicians, and partners.

Our Approach

We filmed across multiple locations globally to capture the breadth of NeoGenomics' reach. The piece balances scientific credibility with human emotion — real labs, real researchers, real patients whose lives are being changed by better diagnostics.

The Result

A cinematic anthem film that positions NeoGenomics as a leader redefining what cancer care looks like — from the lab to the patient.

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